Next City
Join Lucas Grindley, executive director at Next City, where we believe journalists have the power to amplify solutions and spread workable ideas. Each week Lucas will sit... View More

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EPISODE 1

08

Oct

2021

Next City

Introducing Next City

PODCAST ADVERTISEMENTS

DELIVER BETTER

THAN TRADITIONAL OPTIONS

104 million
people listen in the US to podcasts monthly
Source: Edison Research Infinite Dial Study 2020
61% more likely
to buy a product after listening to an ad.
This resulted in a 10% lift
Source: Nielsen December 2018 Study
78% support ads
78% of listeners don’t mind the ads because they know the sponsors support the podcast.
Source: 7,000 -person Listener Survey by Nielsen