Seen on the Screen with Jacqueline Coley
From Mariachi to Media Management with Mari Lozano
July 3, 2024 · 26 min
Why listen
A media manager at Universal Pictures explains how movie ads actually get made and placed.
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In this episode
- How a career in entertainment media and marketing actually works
- What it takes to place ads from the Super Bowl to social media
- How personal roots and culture can shape a career in Hollywood
- A behind-the-scenes look at promoting major blockbuster releases
About this episode
In this episode of Seen on the Screen, Jacqueline Coley sits down with Mari Lozano, Manager of Media at Universal Pictures. Learn about her unique experiences in the world of media and marketing, and what it takes to place advertising for the movies you love everywhere: from Super Bowl spots, to social media, to radio shows, and more. Join us to discover how Mari has built a career in entertainment. From the magic of mariachi to the thrill of promoting blockbuster hits like TWISTERS, Mari's story is a testament to how cinema can connect us to our roots and shape our dreams.
About Seen on the Screen with Jacqueline Coley
A podcast series hosted by Jacqueline Coley, Awards Editor at Rotten Tomatoes. Claim your ticket to witness the personal narratives happening behind the scenes of film and entertainment. Each episode invites you into intimate conversations with filmmakers, actors and industry insiders.
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