#12: EBOOST Founder & CEO Josh Taekman | Eat What You Kill: Building a Brand from Scratch — Soul & Science: Fast Forward Your Marketing Mind
Soul & Science: Fast Forward Your Marketing Mind

#12: EBOOST Founder & CEO Josh Taekman | Eat What You Kill: Building a Brand from Scratch

June 6, 2022 · 26 min

Why listen

Josh Taekman built EBOOST from zero to 12,000 U.S. locations by treating every deal like survival.

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#12: EBOOST Founder & CEO Josh Taekman | Eat What You Kill: Building a Brand from Scratch
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In this episode

  • Why refusing to take no for an answer is a non-negotiable skill
  • How small tight communities drive real distribution growth
  • Judging your work by results, not by how hard you tried
  • Knowing whether the entrepreneurial path is actually right for you

About this episode

My guest on the pod this week, Josh Taekman is the Founder & CEO of the functional wellness brand, EBOOST. Inspired by hip-hop, Josh’s career started in the mailroom at Bad Boy Entertainment where he learned that you “eat what you kill” and hustled to start his own agency. Eventually, he saw a space for a functional wellness product that spoke to the pop culture audience. EBOOST, was born as a wellness supplement that supports immunity, boosts your energy and gives you essential vitamins. By focusing on building small, close communities, Josh has been able to triple distribution of EBOOST to 12,000 locations in the U.S.

In this episode you’ll learn:
  • You have to hustle and can’t take no for an answer.
  • Building community is key for growth.
  • Don’t judge by effort, judge by results.
  • Not everyone is an entrepreneur.

Thank you, Josh, for joining me. Give it a listen, and fast forward your marketing mind in about 20 minutes. https://apple.co/3LDwXNu


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Soul & Science: Fast Forward Your Marketing Mind

About Soul & Science: Fast Forward Your Marketing Mind

Mekanism and Jason Harris

Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).

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