Soul & Science: Fast Forward Your Marketing Mind
#44: Peace Out Skincare Co-founder Junior Pence and SVP of Global Marketing Amanda Knappman | Be an Ally 365 Days a Year
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About this episode
You’ve probably seen Peace Out Skincare at Sephora, it’s hard to miss. And their most well-known product is their pimple patches. Today, I’m talking with Co-founder and CMO Junior Pence and Senior Vice President of Global Marketing Amanda Knapmann about the founding of the brand and their commitment to supporting the LGBTQ+ community.Over the past 20 years, Junior has worked for or with inspiring companies and people across the fashion, eyewear, entertainment and music space.
Amanda has a passion for puzzles and people, and has worked with brands like COVERGIRL, Max Factor, and Skinfix.
In this episode, you’ll learn:
- How vision and process can complement each other to create a truly effective brand voice
- You’ll learn how and why you can build a strong community around your brand and leverage customer loyalty to reach new people
- And you’ll get a reminder to listen more. Not only just in business, but in all aspects of your life.
Brought to you by Mekanism.
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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