Soul & Science: Fast Forward Your Marketing Mind
#71: The Soul & Science of Re-wilding | Director of Marketing and Brand for Re:wild Carrie Hutchison
June 3, 2024 · 41 min
Why listen
A conservation marketer explains why your gut microbiome is as endangered as any rainforest.
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In this episode
- How industry can engage with the planet in ways that actually support sustainability
- Why protecting ecosystems inside our own bodies matters for our collective future
- What individuals can do right now to live more sustainably
- How an unlikely brand partnership brought gut health and wildlife conservation together
About this episode
In this episode of the Soul & Science podcast, we are joined by Carrie Hutchison, the Director of Marketing and Brand at Re:wild. Re:wild is an environmental organization that recently partnered with Mekanism’s brand partner, Culturelle Probiotics to bring awareness to an untraditional cause- the endangerment of the human gut microbiome.Carrie started her career in sustainability and marketing with National Geographic as their Director of Corporate Communications and has worked with universities such as Georgetown. Now, she campaigns for sustainability in brands and the planet around the world.
In today’s episode, you’ll learn:
- The ways that industry could be interacting with the planet to ensure sustainability.
- Why the protection of our endangered ecosystems- especially the ones within our own bodies- is crucial to a sustainable future for mankind.
- What we can do on an individual level to promote sustainability in our own lives.
Brought to you by Mekanism.
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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