Crashing Cannes #1: Jenny Rooney, Chief Brand & Community Officer at Adweek
June 29, 2026 · 16 min
Why listen
A 13-year Cannes veteran explains why this year felt different and what that means for marketers.
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In this episode
- Why community building is now a core marketing discipline
- The real difference between advertising and marketing
- What a work hard, play hard mindset actually looks like in practice
- A ground-level read on the mood and stakes at Cannes Lions this year
About this episode
Jenny Rooney has been coming to Cannes for 13 years, but she’s never seen it this intense.
In this minisode live from Cannes Lions, Jason and Lindsay Harris catch up with Adweek Chief Brand and Community Officer Jenny Rooney to discuss the power of community building, the distinction between advertising and marketing, and the “work hard, play hard” ethos that has guided her since college.
Brought to you by Mekanism.
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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