Crashing Cannes #13: Carlo Cavallone, VP & Head of Global Creative at Our LEGO Agency, & Nils-Petter Lövgren, Co-Founder & CCO at Chaos x Magic
July 8, 2026 · 10 min
Why listen
Two creative leaders reveal what actually makes client-agency partnerships work, live from Cannes Lions.
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In this episode
- What separates a real creative partnership from a vendor relationship
- Why fresh outside perspectives strengthen in-house creative teams
- How independent agencies build and sustain client trust over time
- What the Cannes Lions environment reveals about the state of the industry
About this episode
How can a client-agency relationship become a true creative partnership?
Live from Cannes Lions in collaboration with Indie at Large, Jason and Lindsay Harris sit down with Carlo Cavallone (VP & Head of Global Creative at LEGO Agency) and Nils-Petter Lövgren (Co-Founder & CCO at Chaos x Magic) about what makes client-agency partnerships successful, why fresh perspectives matter, and how independent agencies earn trust.
Brought to you by Mekanism.
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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