Soul & Science: Fast Forward Your Marketing Mind
Mini: Repurposing Your Great Ideas
April 18, 2024 · 2 min
Why listen
Learn what to do with a great idea your client rejected instead of letting it die.
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In this episode
- A framework for deciding when to save a rejected concept
- How to turn unused ideas into proactive business initiatives
- Ways to make discarded creative work benefit the world
- A practical mindset shift for handling client refusals
About this episode
What do you do with a great idea that your client didn't want? Toss it? Or keep it? In today’s mini episode, we tackle the dilemma of rejected concepts. Discover how to transform these creative casualties into proactive initiatives that not only promote your business but also make a positive impact on the world.Brought to you by Mekanism.
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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