Partners In Possibility
Human+ Creativity: Artificial Intelligence has Changed the Game Part 2
· 24 min
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About this episode
This week we return for the second part of our conversation centered around Artificial Intelligence– how it's transforming the marketing landscape, and what agencies and brands need to know in order to keep up with these rapidly evolving technologies.Welcome to Part 2 of exploration of the role of AI in marketing on Partners in Possibility featuring special guests Jeff McDonald and Jason Harris.
Jason is the Co-Founder and CEO of the award-winning creative agency Mekanism, and host of the Soul and Science podcast.
Jeff is an AI thought leader, and the Director of Social Strategy at Mekanism. He's been named one to watch in this space by Ad-Age.com.
We’ll discuss how Chat GPT has democratized AI and become an accessible AI tool that anyone can use. The ease of use also lends itself to being able to work more efficiently individually and across teams. Speaking of teams-we also explore which department AI tools are destined to be a part of.
Learn more about Mekanism: https://mekanism.com/
Read Sprout Social’s interview with Jeff MacDonald: https://sproutsocial.com/insights/ai-social-media/
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About Partners In Possibility
In an ever-changing world it’s all about staying connected, building connections, and seeing where the next collaboration takes a marketing campaign. From an initial brief to the follow-through, teamwork, and final execution:What paths are going to make a campaign’s success more than a possibility?Join host Brett March…
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