The BOM: Engineering a Path Forward
Episode 38: Augmented Reality Is Not Just a Gimmick with Mareike Kritzler
August 22, 2023 · 40 min
Why listen
A research lead explains how augmented reality is becoming a serious industrial tool, not a novelty.
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In this episode
- How AR keeps human workers connected to digital twins and physical machines
- What it takes to build human-machine interfaces that people actually use
- Why making technology accessible matters as much as building it
- How a background in geoinformatics shapes the way someone designs AR systems
About this episode
Mareike Kritzler is the Siemens research group head of the Smart Machine Vision and Visualization team. The team’s research keeps the human in the loop and allows for interaction with a Digital Twin or a physical machine through human-machine interfaces such as Augmented Reality. Before Mareike joined Siemens Corporate Technology, she was a Development Specialist for Augmented Reality apps at a German startup, first in Munich, Germany, and then in San Francisco. Her Diploma (M.S.) and PhD are in the field of Geoinformatics which were obtained from the University of Muenster where she worked as a student researcher and research assistant for several years.Mareike is a firm believer in making technology accessible to all and ensuring the workforce is equipped to embrace the advancements that shape our world.
Digital twin on Siemens website
Digital coral reef
Digital reef
The views and opinions expressed within this content are solely the speaker's and do not reflect the opinions and beliefs of Supplyframe or its affiliates.
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About The BOM: Engineering a Path Forward
The BOM (or “bill of materials”) is a weekly Supplyframe DesignLab Podcast hosted by Head of Design & Partnerships Majenta Strongheart.
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