Soul & Science: Fast Forward Your Marketing Mind
Mini: Launching a Product in Uncertain Times
June 30, 2025 · 5 min
Why listen
Three principles for launching a product when the economy refuses to cooperate.
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In this episode
- Why moving fast and adjusting beats a perfect launch plan
- How to defend your price while still proving your value
- Using community and brand trust as a buffer against market chaos
- A practical mindset shift for entrepreneurs navigating tariffs and instability
About this episode
Launching a new product is never easy. But doing it during economic uncertainty? That’s a whole different challenge.In this mini episode, we explore how today’s shifting landscape—from tariffs to market instability—requires a smarter, more agile approach.Jason shares three core principles that can help entrepreneurs and innovators not just survive, but thrive during turbulent times.
Key Takeaways:
- Agility beats the grand reveal
- Focus on value without slashing prices
- Harness power of community and brand trust
About Soul & Science: Fast Forward Your Marketing Mind
Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science).
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